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Head of Advisory


Based in either London or Altrincham, Cheshire 

 

 

WHO WE ARE...  

  

SPORTFIVE is a global agency working across sponsorships, advertising, talent, activation and hospitality within sports. Globally, we have over 1,200 employees who strategically and creatively connect brands, rights-holders, media platforms and fans across Football, F1, NFL, NBA, Golf, Esports, Olympics, and more. 

 

Whether it’s supporting Premier League football clubs to secure their next front of shirt sponsor, curating deals for brands to showcase their advertising during games televised to millions across the world, or representing the best talent in our industry, connecting sports organisations to incredible brands and partners is at the heart of heart we do. 

 

Having been voted the No.1 most attractive sports marketing agency to work for three consecutive years, as well as featuring in the Sunday Times Best Places to Work, we’re incredibly proud of our culture and the people that help to nurture it. If you want to help shape the future of the sports industry, then we want to hear from you.  

 

YOUR NEW TEAM… 

 

Our Global Advisory Team delivers data-driven insights and strategic recommendations for clients across the sports industry, working at the intersection of strategy, analytics and creativity. Drawing on our expertise, experience, knowledge, consumer insights, media research and market intelligence, we help brands and rights-holders make smarter decisions, build and optimise their commercial models, and translate data into actionable recommendations that create long-term value. 

 

This role will form part of a brand-new global team being brought into the business to strengthen our consultancy offering. The team will help rights-holders, brands and partners better understand the commercial opportunities in this rapidly growing space, from sponsorship strategy and inventory optimisation through to pricing, go-to-market planning and partnership performance measurement. 

 

YOUR KEY RESPONSIBILITIES… 

 

  • Lead and grow SPORTFIVE’s Global Advisory business globally, driving strategic development and commercial performance across markets 

  • Build, inspire and develop international consulting teams, fostering a culture of excellence, collaboration and innovation 

  • Shape SPORTFIVE’s consulting proposition and drive the development of new products and services across sponsorship strategy, valuation, measurement and commercialization 

  • Partner with country leadership, commercial teams and functional experts across SPORTFIVE to align business priorities, build advisory capabilities and drive collaboration across international markets. 

  • Identify and convert new business opportunities, leveraging your network and working closely with commercial teams across the organization 

  • Act as a trusted advisor to C-level executives across brands, rights holders and governing bodies, leading high-profile consulting engagements worldwide 

  • Represent SPORTFIVE externally and establish thought leadership through key client relationships, industry events and publications 

  • Ensure best-in-class quality across consulting projects and foster collaboration across Global Advisory, Brand Consulting, Creative, Commercial and international market teams. 

 

WHAT YOU’LL BRING… 

 

  • 10-15+ years of experience in consulting, market intelligence, sponsorship strategy or commercial advisory, with significant leadership responsibility 

  • Established reputation and strong network within the global sports industry, with experience advising senior stakeholders across brands, rights holders, media organizations or governing bodies 

  • Proven track record of building, leading and scaling teams, products or consulting businesses 

  • Entrepreneurial mindset with strong commercial acumen and experience driving business development and thought leadership 

  • Outstanding strategic thinking, storytelling and communication skills, with confidence interacting with C-level decision-makers 

  • Deep understanding of sponsorship, media, fan insights and the commercial sports ecosystem 

  • Proven ability to influence and align senior stakeholders across international, cross-functional organizations, building strong partnerships across markets and business units 

  • Excellent communication skills in English; additional languages are a plus 

  • Passion for sports and the ambition to shape the future of advisory services in the industry 

 

Don’t fit all the criteria? Don’t worry! Our job adverts give you a flavour of what you can expect in the role, but you don’t have to tick every box. We put a lot of focus on the importance of developing our people, so if you think you’d be a great fit for us then hit apply. 

 

 WHAT YOU’LL GET FROM US... 

 

As well as the opportunity to join an organisation that invests in and rewards its staff, provides an enjoyable working environment, and offers genuine responsibility and scope to shape a role and add real value, you’ll also get... 

 

  • 25 days annual leave + an additional gifted day over the Christmas period    

  • Full Vitality health cover including dental, optical and mental health support     

  • Enhanced family leave entitlements   

  • Salary sacrifice pension scheme  

  • Electric car scheme   

  • Cycle to work scheme  

  • Hybrid, flexible working model 

  • A day off for moving house or getting married   

  • Regular social events such as summer and Christmas parties    

  • Life assurance at x4 annual salary    

  • Employee Assistance Programme   

 

THE RECRUITMENT PROCESS...  

 

You can apply for this position directly on our careers page. 

 

If your CV and cover letter match what we’re looking for, we’ll be in touch to invite you to the next stage. Depending on the role, the first interview may take place via Microsoft Teams or through our video interview platform.  

 

If you are unsuccessful at the application stage, we’ll let you know by email.  

 

We want every candidate to have the chance to perform at their best. If you would benefit from any adjustments during the recruitment process, please let your HR contact know, or reach out confidentially at ukhr@sportfive.com so we can support you.  

 

 

SPORTFIVE are proud to be an equal opportunities employer. We believe that different perspectives and experiences are the key to success. Our goal is to create an authentic and attractive work environment where everyone feels valued, with a sense of belonging, and encouraged to shape the future of the sports industry. 

Apply now »